Olive Young (company)

CJ Olive Young Corporation
Native name
씨제이올리브영 주식회사
Company typeSubsidiary
IndustryRetail
FoundedOctober 2002; 22 years ago (2002-10)
Headquarters
Seoul
,
South Korea
ParentCJ Group
Websiteglobal.oliveyoung.com
Inside the store

CJ Olive Young Corporation (Korean: 씨제이올리브영 주식회사) is a cosmetics, health and beauty product company and chain based in South Korea. Olive Young opened its first store in Sinsa-dong, Gangnam, Seoul, in December 1999, under the management of CJ Group, pioneered Korea's health and beauty market. Olive Young's main slogan is "All live young with Olive Young", which reflects the company's "Natural Healthy" philosophy. In 2021, Olive Young solidified its top position in the Korean health and beauty market, which had been negatively affected by the COVID-19 pandemic in South Korea.

History

Olive Young's first store opened in 1999 in Sinsa. In 2002, the company established a joint venture with Dairy Farm International (DFI) Retail Group. The joint venture was terminated in 2008, when Olive Young acquired all of CJ Group's shares on the market.[clarification needed]

The company started importing organic cosmetics from Juice Beauty, a popular US cosmetics brand, in 2009. It released CJ ONE, an integrated membership service for CJ Systems, in 2010.

The checkout area of an Olive Young store in Myeongdong, Seoul

In December 2014, Olive Young merged with CJ Systems and changed its name to CJ Olive Networks Co., Ltd. It introduced the electronic shelf labeling system to its stores in 2018. Olive Young launched its Global Mall in 2019 in-tandem with a new brand slogan: "Global Lifestyle Platform to Propose Healthy Beauty". As of 2024, Olive Young operates more than 1,300 stores and also sells products online.

References

  1. ^ 김, 미나 (April 24, 2017). "올리브영 창립멤버 박성철, 화장품사업 마케터로 사는 법 (Olive Young Founding Member Park Sung-chul, How to Live as a Cosmetics Business Marketer)". 비지니스포스트(Business Post).
  2. ^ a b 송, 주오 (December 19, 2017). "'열여덟살' 올리브영의 화끈한 생일파티 ('Eighteen' Olive Young's hottest birthday party)". Edaily [ko](Edaily).
  3. ^ "올리브영 공식 온라인몰". www.oliveyoung.co.kr (in Korean). Retrieved April 23, 2019.
  4. ^ 안, 경무 (March 17, 2021). "The Powerless Competitor…CJ Olive Young Strengthens H&B Market Exclusive". 이투데이.
  5. ^ 정, 지영 (October 29, 2002). "세계적 유통社 '왓슨'이 온다.. 드러그스토어 최대 체인 내년 상륙(Worldwide distributor 'Watson' comes .. Drug Store Max Chain Landing next year)". 한국경제(Korea Economy).
  6. ^ 신, 성우 (December 9, 2008). "CJ그룹 47% 자본잠식 자회사 추가 출자(CJ Group to add 47% capital infusion subsidiary)". Edaily [ko](Edaily).
  7. ^ 박, 신영 (November 1, 2009). "올리브영 "한국판 '세포라' 될 것" (Olive Young "Korean version 'Sephora' to be")". The Financial News.
  8. ^ 강, 희종 (March 4, 2010). "CJ헬로비전, 2012년 매출 1조원 달성 목표(CJ Hello Vision aims to achieve KRW 1 trillion in sales in 2012)". 디지털 타임스(Digital Times).
  9. ^ 이, 상래 (June 27, 2018). "대학생 취업 선호기업 1위 CJ, '희귀병 투병' 이재현 회장의 후계구도는?(What is the succession plan of Lee Jae-hyun, chairman of CJ, the first company that college students want to work for?)". 업다운뉴스(Up-down News).
  10. ^ 김, 아라 (June 26, 2018). "[4차혁명] 올리브영, 스마트 스토어로 변신 성공([4th Revolution] Olive Young succeeds in becoming a smart store)". 매일일보(Maeil News).
  11. ^ "OliveYoung's Brand Story". OliveYoung Official Global site.
Wikimedia Commons has media related to Olive Young (drugstore).


This article about a South Korean company is a stub. You can help Wikipedia by expanding it.

This retail business article is a stub. You can help Wikipedia by expanding it.