WTYB

WTYB
Broadcast areaHilton Head - Savannah metropolitan area
Frequency103.9 MHz
BrandingMagic 103.9
Programming
FormatUrban adult contemporary
Ownership
Owner
WEAS-FM, WIXV, WJCL-FM
History
First air date
March 1978; 46 years ago (1978-03) (as WGEC)
Former call signs
WGEC (1978–1995)
WSGF (1995–1998)
WSIS (1998–2004)
Call sign meaning
Tybee Island (former location)
Technical information
Facility ID14069
ClassC2
ERP50,000 watts
HAAT105 meters (344 ft)
Transmitter coordinates
32°03′33″N 81°00′57″W / 32.05917°N 81.01583°W / 32.05917; -81.01583
Links
WebcastListen live
Websitemagic1039fm.com

WTYB (103.9 FM, "Magic 103.9") is a commercial radio station licensed to Bluffton, South Carolina, and serving Hilton Head and the Savannah metropolitan area. The station carries two nationally syndicated weekday programs: The Rickey Smiley Morning Show and The D.L. Hughley Show in afternoon drive time. Sunday mornings feature urban gospel music.

WTYB is a Class C2 FM station with an effective radiated power (ERP) of 50,000 watts. The studios are on Television Circle in Savanah. The transmitter tower is off Riverview Road near the Islands Expressway in Whitemarsh Island, Georgia.

Station history

The station was originally in Springfield, Georgia, with the call sign WGEC. It signed on the air in March 1978; 46 years ago (March 1978). This station first aired an urban adult contemporary music format from 1998-2003 as WSIS "Kiss 104" and then as "V103.9". Briefly in 2005, the station aired an Oldies format as "Cool 103.9."

Logo under previous slogan

The station later moved to Tybee Island. It was assigned the WTYB call letters by the Federal Communications Commission on July 9, 2004. After stunting with Christmas music and the greatest hits of Johnny Cash, the station debuted as "Magic 103.9" with an Urban AC format on January 8, 2006.

In November 2007, Cumulus attempted to transfer ownership of WTYB to a trustee, Stratus Radio LLC, with the intention of selling it to another owner in order to meet FCC ownership caps. That deal, however, ultimately fell through and Cumulus Licensing LLC retained the broadcast license.

In April 2011, after the Cumulus merger with Citadel Broadcasting, it was determined that WTYB would be one of several stations spun off to Volt Radio, LLC. The station was reclaimed from the trust effective April 28, 2016.

References

  1. ^ a b "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. ^ "Station Information Profile". Arbitron.
  3. ^ FCC.gov/WTYB
  4. ^ "FM Station Information WTYB". fcc.gov. Retrieved September 12, 2023.